Kent Building Supplies
Fifty years building
Atlantic Canada
What we did
- Analytics & Reporting
- Art Direction
- Copywriting
- Integrated Campaign
- Research & Strategy
- Branding
- Design
- Media
Project Overview
KENT, Atlantic Canada’s iconic chain of hardware stores, turned 50 in 2026 and asked us to build a campaign celebrating the milestone. It was important to craft messaging that highlighted KENT’s instrumental role not only in the hardware-store business, but also in the very fabric of Atlantic Canada’s last half-century. “Look what we’ve built together,” is the platform we deployed to achieve both, speaking in a way that resonates deeply with Eastern Canadians.