Design that’s
music to the ears

Nova Scotia Music Week is a weeklong celebration of the province’s music scene. After almost thirty years of existence, and with a branding that kept evolving through time, NSMW was looking for a more permanent brand identity that would boost awareness and establish it as the must-see event of the year. Without departing from the classic speech-bubble aesthetic, known by all Nova Scotians, we decided to take things further—all the way to an award-winning branding achievement.