A car guy at heart, Paul is a collaborative leader who holds both a B.Comm and an MBA from Dalhousie University, as well as multiple digital marketing accreditations from Google. Through years of collaboration, he’s earned a reputation for creating authentic brand moments by bringing traditional and non-traditional brand strategies together. For him, it’s all about pushing boundaries while keeping his projects’ core objectives between the lines.
Certifications: Analytics, Adwords Mobile, Mobile Sites, Digital Sales, and Search
When he’s not driving business objectives and navigating the fast-paced world of advertising, Paul can be found navigating all the twists and turns of our beautiful province, most always with the top down. But the best part of every trip? Having his two favourite co-pilots—his wife and daughter—along for the ride
As President, Leslie oversees the client service group overall and currently leads the Saint Mary’s University, NSLC and Halifax Shopping Centre accounts. With 25+ years experience at ad agencies on both coasts, Leslie understands how to help clients build their brands at all consumer touch points. She also has a reputation for building and maintaining bullet-proof relationships with her clients that range from collegial partnerships to after work BFFs.
When Leslie isn’t working her butt off for clients, she’s skiing it off - and the steeper and deeper the powder, the better. A little bit of an adrenaline junky is a little bit of an understatement. For Leslie, the only thing better than hitting the slopes is hitting the slopes with Mark and their two sons. Not only does she love experiencing the thrill of fresh powder with her family, she loves having three people to race and beat to the bottom (which is generally followed by a victory dance that, in skis, is a sight to behold).
As CEO, Mark oversees the strategic planning process in the development of each client’s brand. If you were to ask Mark about his career arc he would characterize it like this: he spent the first 20 years of his career trying to make himself indispensable to his co-workers and clients. He now spends his time making himself completely disposable. After all, Mark’s objective in building Trampoline is to create something bigger than himself. A legacy that will endure beyond any single career in marketing & advertising.
Mark is a serious cyclist. We don’t mean he ponders the meaning of life while pedaling. Rather, he has racked up some serious mileage since first being bit by the cycling bug five years ago. He has cycled over 200km in one day and has about 10,000km, in total, under his belt. Which he doesn’t wear while cycling. Because a belt with spandex would be just plain weird.
Unflappable. Not only is that word fun to say, it was chosen at a team building exercise, by her fellow Tramps, to describe the one essential thing Tanya brings to the team. Cool as a cucumber under pressure, but way more friendly (another word her teammates chose to describe her), Tanya is a strong leader and a problem solver whose ability to stay focused and constructive makes her an invaluable member of Trampoline (not to mention just as popular with clients).
Originally from BC, Tanya has dealt with her snowboarding withdrawals (at a little hill called “Whistler”) by taking up running, year ‘round. Including winter. She has run something, painfully, called the “Hypothermic Half” – a half marathon held in February, which turned into 26 laps in a Cineplex parking lot (dodging snowplows) due to the actual course being closed by a storm the night before. Her other Nova Scotia past-time is an obsession with Joel Plaskett which, so far, remains a healthy one. So far…
In Nadine’s own words, she is “hella driven” and no one here would argue with that. And one of the things that hella drives her most is working closely with clients to help them uncover deep truths about their brands that will result in creating memorable and results-driven work, together. “Together” is the key word as Nadine has a reputation for building strong relationships with clients, built on mutual respect and trust. So when she pushes back, clients know she’s just not trying to get all up their grill, she’s steering them towards more meaningful and powerful communications.
Because we are really enjoying saying “hella driven” let’s talk about what “hella drives” Nadine when she’s not working her butt off for her clients. Where to start... Nadine is a die-hard “maker” both out of love and necessity. If she can’t find what she’s looking for, she makes it, from leather and wool laptop sleeves to macramé plant hangers. She even teamed up with other local makers to open a shop called Second Storey, when she realized she was making more things than she could possibly keep. It was either open a store or buy a bigger condo.
Numbers and dates. Numbers and dates everywhere. For Megan, an unnatural ability to keep track of every project, every key date, and every timeline is the easy part of the job. Must be nice, eh? A Halifax native and proud X grad, Megan brings a steady head, a calm demeanor, and a bright smile to every project she touches.
From hiking, to traveling, to yoga, Megan is always on the go. Although, between October and May, there’s only one place to find Megan: in front of the television, cheering on the Cleveland Cavaliers. Being—quite possibly—LeBron James’ number one fan on the planet, she proudly sports a #23 jersey amidst the sea of Raps fans here in Halifax. An athlete for most of her life, Megan’s competitive streak doesn’t just shine when watching the Cavs — let’s just say that who knew a game of cards with friends could get so intense?