Now that another year of CATCH, The Nova Scotia Seafood Festival is behind us, so is our Augmented Reality-based campaign for the event. If, during the campaign, you never had the pleasure of meeting Figgins, our contest host-fish, don’t despair. We’ve created a video showcasing the various components of the campaign–including our friend Figgins–and summarizing the impressive results. We’re proud that we managed to harness the power of an emerging technology in a much more than token way. Once again, it seems that unconventional thinking, great ideas, and the desire to work together can make great things happen in the online realm. Special thanks goes out to our client for working with us as we worked out the kinks in a technological first for the agency and region, and to Egg Films/Hatch Post for their animated contributions.

Collaboration is a huge part of what we do. And creative minds don't always think alike. But that's what keeps things interesting around here. This post was written in cooperation by members of the Trampoline Branding staff.