At the start of today’s f8 keynote, Facebook creator Mark Zuckerberg said that today’s announcements are going to be the “most transformative thing we’ve ever done for the web.” And I fully agree with him. Thanks to Facebook’s new technologies, social media will soon no longer be part of the Internet… it will simply become the Internet. [...]
April 21st, 2010
Mike Postma
Newspapers aren’t going to disappear any time soon, but the traditional website is. The traditional website – essentially a digitized version of your offline brochure, catalog or similar printed piece – is quickly becoming outdated and ineffective. And this has everything to do with the changes we’re seeing in online user mentality. For the past few years, users have gradually moved from a “find” mentality to a “use” mentality. [...]
November 23rd, 2009
Mike Postma
With 2010 only two months away it’s time for most companies to review and adjust their web strategy. We’re not any different here at trampoline and if you are a regular visitor to our site, you will definitely notice some changes. Most of them are cosmetic, but we plan to take things much further than that as we get closer to the new year. In this post, I won’t get into much of the underlying strategy, but I will definitely touch on that on a later date. [...]
October 28th, 2009
Mike Postma
On a day-to-day basis, I work as a web developer. And, even though a person in that capacity has to be quite creative from time to time to deal with all the strange quirks of Internet Explorer, in general it’s a fairly technical and routine job. Luckily, trampoline allows their staff enough space to pursue their passions and keep the creative juices flowing. So, in an effort to get me away from my computer screen and create some face-to-face time with the rest of the staff, they recently commissioned me to take new photographs for the online staff biographies. Below, I’ll go over the experience in a sort of tutorial style for those of you who are interested in taking portraits themselves. [...]
May 20th, 2009
Mike Postma