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Agencies and clients from around Atlantic Canada gathered at Pier 21 on October 28 to recognize the best in Innovation, Creativity and Enterprise.
At a time when we are focused on the notion of collaboration, we are pleased to announce that the Trampoline Branding team brought home three silver awards and three merit awards from this year’s ICE Awards gala. [...]
“Wow me.”
That was the brief . OK, maybe it wasn’t the whole brief, but Crystal and I were recently tasked with designing a T-shirt for our trampoline retreat, and we wanted it to be awesome. [...]
In constant pursuit of marketing industry developments and trends, Mark and Leslie have traveled across the pond to London, a notorious hotbed for advertising, to attend Ad:tech Conference 2009.
As the digitization of media continually redefines the business of marketing, the conference provides brand advertisers and agencies with a forum that supports the exchange of ideas, experiences, new practices, emerging models and expert opinion. [...]
If you’re unsure that getting involved in social media will benefit your brand, read on. [...]
Tasked with generating awareness and excitement about Saint Mary’s University’s Atrium and Global Learning Commons, Crystal and I poured through documents and renderings about the project. But it wasn’t enough. We needed to see it for ourselves. [...]
I would hate to add up the amount of minutes hours I spend on the Internet each day. When the weather is perfect, especially like it has been this week, it’s hard to justify the time we spend e-mailing, facebooking, blogging, tweeting … where do you draw the line between your online life and real life? [...]
My creative partner, Crystal Oicle, and I did a little reminiscing recently. What was high school like for us? Back then, did we plan to become a copywriter and a graphic designer? Sort of. She liked art, I liked words, but we didn’t always know how we would make a career out of these passions. [...]
While many organizations are debating whether or not the recession is affecting us here in the Maritimes, retailers know exactly what the score is. Before last weeks ‘I’ll Buy That’ retail forum we asked many of our retailers how things were faring and here are some of the answers: [...]
It’s amazing how much can be said in just 140 characters. Tweeters are spreading news and rumors across the globe in seconds with fewer syllables than it takes to form a sentence.
Founded in 2006, Twitter is a instant-messaging, blogging tool that asks members, “What are you doing?” Similar to adding Facebook friends to see status updates, Twitter allows users to “follow” others to get brief, yet frequent, updates. [...]
