In constant pursuit of marketing industry developments and trends, Mark and Leslie have traveled across the pond to London, a notorious hotbed for advertising, to attend Ad:tech Conference 2009.

As the digitization of media continually redefines the business of marketing, the conference provides brand advertisers and agencies with a forum that supports the exchange of ideas, experiences, new practices, emerging models and expert opinion.

Acknowledging that the new media world is trying to find a steady orbit, Mark and Leslie will be blogging each day with their experiences, keeping you updated on the developments of the conference.

Send your conference questions to them here.

Remember to check back daily this week to tap into Mark and Leslie’s insights on the ever-changing marketing environment.

Originally from New Brunswick — though she now considers herself a Haligonian — Lindsey Bunin has a combined honours degree in journalism and political science from the University of King's College. She worked as special features editor for The Daily News until the paper's unfortunate closure in 2008. Some of her other publication credits include The Hill Times, Business Voice, Metro Halifax and The Weekly News. Lindsey came to Trampoline as Online Content Coordinator to lend her talents to our clients’ web content and assist in the development of social media strategy. Some of her clients include The Vault Jewelry, Saint Mary’s University, The Chronicle Herald and Nova Scotia Health Promotion and Protection. When Lindsey isn't busy writing or editing, she's usually doing something crafty or exploring the great outdoors with her husband.